arena chosen as technical partner of the 36th edition of the European Championships
Global watersports brand arena joins the Roma2022 family as technical partner for aquatics at this year’s European Championships, which will take place in the Eternal City from 11th to 21st August.
arena Deputy CEO Giuseppe Musciacchio was pleased after a positive meeting with the president of Roma2022 Andrea Pieri, director Bruno Campanile, and marketing & sponsorships director Andrea Polimeno.
"Arena has always endeavoured to promote an active lifestyle in and out of the water,” underlined Musciacchio. “Competitive swimming is the spearhead of a far broader sporting and cultural movement, in which aquatic activities are at the heart of a virtuous path of well-being and personal growth. After two difficult years, these Championships mark the return of competition to Europe, and Rome provides the ideal setting to celebrate the beauty of our sport together''
The European Championships in Rome will be the most important aquatic event of the year on the old continent. Numerous enticing amenities will feature at the event, not least the Swimming Stadium, which will host the swimming and diving competitions, while the open water programme will be held at the Lido di Ostia. In addition to kitting out the staff and volunteers that will run the event, arena will have a number of stores featuring waterwear and event merchandise.
arena has revolutionized the world of aquatic sport through insightful collaboration with world class athletes and the development of cutting edge competitive swimwear since 1973. Today, this spirit of collaboration and innovation lives on through a continuous evolution of advanced materials and Italian design that improves the performance, style and expression of all those who chose arena. From leading the lanes to living in style, arena is dedicated to providing all swimmers with the tools they need to express themselves, feel confident, win and achieve more.
Photo Credit: La Presse
